I've spent more than a decade building businesses in cannabis, and if there's one thing this industry has taught me, it's that trust isn't a nice-to-have. It's the foundation that everything else is built on. Long before "trust technology" became a conversation in AI artificial, the cannabis industry was forcing us to confront one simple question every single day: Who can you actually trust? It's a fair question. We operate in an industry that spent decades in the shadows. Ev